1. Home
  2. ICO Base

Basic Attention Token (BAT)

Marketing & Advertising

Overview

Basic Attention Token connects advertisers, publishers, and users and is denominated by relevant user attention, while removing social and economic costs associated with existing ad networks, e.g., fraud, privacy violations, and advertising.

Features

Basic Attention Token is a payment system that rewards and protects the user while giving better conversion to advertisers and higher yield to publishers.

Basic Attention Token connects advertisers, publishers, and users, creating a new marketplace. Basic Attention Token is based on Ethereum technology, an open source, blockchain-based distributed computing platform with smart contracts. These Basic Attention Token cryptographically secure smart contracts are stateful applications stored in the Ethereum blockchain, fully capable of enforcing performance. Basic Attention Token is derived from – or denominated by – user attention.

Basic Attention Token may be used within the Brave ecosystem to purchase digital goods such as high resolution photos, data services, or publisher applications which are only needed on a one-time basis

Higher quality content may also be offered to users for a Basic Attention Token transaction.

The Basic Attention Token will, in early stages, be specifically tied to Brave browsers and Brave servers, along with verified publishers.

A fully distributed ledger is desirable, both for public accountability and potential scalability reasons. Publishers, advertisers and users of the Basic Attention Token token will have incentive to use such a system to keep track of payments within the Basic Attention Token system.

Crowdsale

ICO
ICO start date 29 May 2017
ICO end date 29 May 2017
Raised 35,000,000 USD
Legal
ICO Platform No
Token details
Ticker BAT
Additional Token Emission No
Accepted Currencies

ETH

Token distribution

Total tokens supply: 1,000,000,000 BAT Tokens available for crowdsale: 70% The BAT development: 20% User growth pool: 10% Max investment goal: $15 million equivalent in ETH

Team members

Name
Position
ICO
Social
Founder, Vision, Strategy Member of this ICO only
Co-Founder, Browser, Engineering Lead Member of this ICO only
Security & Privacy Engineering Member of this ICO only
Automation & Wallet Systems Member of this ICO only
Imperial College, previously Member of this ICO only
Brand & Interaction Design Member of this ICO only
Go-to-Market Member of this ICO only
Electron & Chromium, Integrations Member of this ICO only
Communications Member of this ICO only
Ad-Tech Expert Member of this ICO only
Ledger & Wallet Systems Member of this ICO only
BAT Smart Contracts & Economics Member of this ICO only

Funding Rounds

Development

Pre-Launch
Launch
Custom blockchain
Testnet
Mainnet
Done NA NA NA NA

Rating Review and Analytics

Investment rating Info NA
Hype score Info NA
Risk score Info NA

ICO Contacts

Website

Trading

(BAT)
$0.03
2.19% 24H
ETH
return 4.5x
Start ICO 29 May 2017
End ICO 29 May 2017
Token BAT
Price 1 BAT = 0.03 USD
MVP No
Whitepaper View

Basic Attention Token (BAT) widget

Rating Get this widget

Finished ICOs that might interest you


Status Finished
Hype score Medium
Risk score High
Basic Review View


Status Finished
Hype score High
Risk score High
Basic Review NA


Status Finished
Hype score Medium
Risk score NA
Basic Review NA


Status Finished
Hype score Low
Risk score NA
Basic Review NA